Palmetto Dirt & Land Management
October 2022 - November 2022
Palmetto Dirt & Land Management is a newly established company specializing in dirt work and land management services. The client reached out to develop a bold, eye-catching logo that could be used across apparel and marketing materials to build brand recognition and promote their growing business.
Project Scope
Logo Design, Apparel Design, Brand Identity Design
The Challenge
The client wanted a bold, illustrated logo that would showcase the heavy equipment central to their land management services, without boxing them into a single specialty. The design needed to be colorful, versatile, and recognizable, with room to grow as the company expanded its offerings.
The Solution/Final Deliverables
I collaborated with the client to create a striking illustrated logo that reflected the strength and versatility of the business. I used a strong, rugged typeface to match the brand’s tone and included a palm tree element to nod to the region where most of their work was based. Following the logo, I also designed apparel graphics and additional assets like custom invoice templates to help carry the branding across platforms.
